Our first permanent store in Lyon since November 2025

EDITORIAL

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 Custom Men’s Shirt <em>for a Unique Style</em>

Custom Men’s Shirt for a Unique Style

There are pieces we choose for their cut or material. Then, there are those that speak a bit more about us. The custom shirt falls into this second category. We wanted to anchor it in a shirt whose fabrics are 100% French, true to demanding textile craftsmanship....

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Theme : Our materials

Wool Socks: Comfort for Men

Wool itches, feels too warm, and loses its shape? Not quite. At least, not anymore. The right choice of fibers and modern knitting techniques have restored wool socks to their former glory. Just one day in good wool socks is enough to change your mind....

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Wool Socks: <em>Comfort for Men</em>

Theme : Our products

Raincoat: A Guide to Wearing It Well Every Day

You might picture someone walking confidently down the streets of Paris or London, unfazed by unpredictable weather. Yet, the raincoat is not just protection against the rain. It embodies quiet confidence and a certain art of living. But you still need to know how to choose the right one....

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Raincoat: A Guide to <em>Wearing It Well Every Day</em>

Theme : Our products

Men’s scarf for a timeless and responsible look

The cold is settling in, the coat is on… but something is still missing — that small gesture that changes everything. Grabbing a scarf before stepping outside isn’t just a reflex against the wind or the rain....

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Men’s scarf for a <em>timeless and responsible look</em>

Theme : Our materials

Merino Wool Trucker Sweater: Perfect for Cool Days

The search for the perfect sweater begins as soon as the temperatures drop. The one that keeps you warm. The one that doesn’t itch. The one that provides comfort without making you feel bundled up. ...

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Merino Wool Trucker Sweater: Perfect <em>for Cool Days</em>